Listen Up! Speaker Series Presents - Chad Saunders: Breaking The Sound Barrier

Oct 27, 2017

Listen Up! Speaker Series Presents - Chad Saunders: Breaking The Sound Barrier

Penticton (October 26, 2017) – The CFUZ Listen Up! Speaker Series continues in November with community radio personality Chad Saunders of Calgary Alberta. Saunders will present “Breaking the Sound Barrier: Exploring the Unlimited Potential of Community-based Radio” on Friday, November 10th, 7pm at the Days Inn Conference Centre, Penticton.

With over 20 years of broadcasting experience, including 11 years as station manager for CJSW, Calgary’s campus & community station, Saunders brings expertise and enthusiasm in all things community radio. At the helm of CJSW – with five employees, 200 volunteers and programming in 12 languages – Saunders created one of the most successful listener-based funding drives in North America, improved transmitter infrastructure, acquired new studio space and grew the station’s listenership. In addition, CJSW nearly tripled its operating budget and was recognized for providing innovative programming that highlighted local news, public affairs, multicultural communities, the arts and non-mainstream music. These same priorities are felt by Penticton’s own Peach City Radio, hence the desire to bring in experts from successful and like-minded stations. The CFUZ Listen Up! Speaker Series is a chance to promote community radio in Penticton and also a platform for show host training and inspiration. “The people that choose to listen to community radio are the people who want to engage with their communities” says Saunders. “Programmers have an unbelievable opportunity to provide perspective to the issues affecting your community. It doesn't have to be lofty and it mustn't be preachy or condescending. It has to be honest and truthful. You can bring this sincerity through music and your voice.”

Saunders recently made the jump to Studio Bell, home of the National Music Centre, to help build an international hub for music and technology. As Director of Operations and Special Projects, he oversees facilities and security operations, visitor and venue services, human resources and other special projects. He is a board member for Sled Island Music Festival and has been named a “Top 40 Under 40” by Avenue Magazine, Calgary Inc, the Globe and Mail and the U of C Alumni Association. His presentation on November 10th will give insight into the power of locally produced radio. Saunders states that “Even as technology evolves, radio continues to play an integral part in the way we perceive the world around us. Each and every time a local broadcaster turns on the microphone, they have an opportunity to change their community and the world for the better. Community radio increasingly is playing an important role in the media landscape by representing a diverse range of voices and programming, allowing local communities to share their stories and to engage listening audiences.”
Voted Calgary’s Best Radio Personality six years in a row for his CJSW show ‘Allergy to the Fans’, Saunders is sure to inspire would-be radio program hosts to get involved with Peach City Radio here in Penticton. For more information, contact [email protected]
To register for the talk on November 10th, pick up a free ticket through Eventbrite: http://listenupspeakerseries.eventbrite.ca/?s=79816705
CFUZ Peach City Radio is a not-for-profit community radio society located in Penticton’s Cannery Trade Centre, streaming locally produced radio 24/7 at www.peachcityradio.org

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For further information, please contact:

Jackie Del Rizzo
CFUZ – Peach City Radio
Tell: 250-488-9551
Email: [email protected]
Leah Cook
Listen Up Coordinator
CFUZ Listen Up! Speaker Series
Tel.: 250-490-5215
Email: [email protected]

Company Contact Information:

Logo Peach City Radio
Company: Peach City Radio
Contact Name: Leah Cook
Contact Phone: 250-490-5215
Contact Email: [email protected]
Company Website: www.peachcityradio.org

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