Disruptive innovation
Contributed - Sep 19, 2014 / 5:00 am | Story: 123027
Last night I was privileged to be able to speak at the Greater Westside Board of Trade business awards dinner.
Photo: Contributed
I talked about
Innovation and
Collaboration which are two very interesting words that require one other important word -
cooperation.
In so many facets of our lives we deal with Cooperation Agreements, yet in actual fact they are in pure form a Non-Cooperation Agreement. They have a habit of being formal documents which define what we won’t do together instead of what we will do together.
The problem I believe stems from the fact that we see ourselves as partners in an agreement, fighting to stake out our turf rather than team players on the same team fighting for the ultimate objective.
At the end of the day, if you research Innovation you will find that the rule of 3 M’s applies:
You will either MAKE the future, MEET the future or MISS the future.
I found the contrast between Innovation and Traditional models very interesting. Take a look at the columns below and make a determination of where you sit in your organization. Are you fighting to “sustain” or to “innovate”?
STATUS QUO |
INNOVATION |
|
|
Present to Future planning frameworks to the present! |
Start with the end in mind and working back |
Rule maker framework |
Rule breaker framework |
Accepts present boundaries |
Sees no boundaries |
Focus on incremental innovation |
Adopts disruptive innovation |
Discipline |
Inspiration |
Technology driven |
Consumer driven |
In the end, the quest to reach profitability, stability and execute a business plan reduces divergent thinking which allows entrepreneurs to explore the peripheries of their model and tune in to innovation with disruptive thinking.
This article is written by or on behalf of an outsourced columnist and does not necessarily reflect the views of Castanet.