The Commission approved the licence applications of SIRIUS Canada Inc. (SIRIUS Canada) and Canadian Satellite Radio Inc. (CSR) for subscription radio services to be delivered by satellite and terrestrial transmitters, and the application by CHUM Limited (CHUM/Astral) to offer subscription radio services uniquely through terrestrial transmitters.
The Commission placed conditions on the two newly-licensed satellite radio services, designed to ensure the broadcast of Canadian content and to benefit established and new Canadian artists.
The Commission is requiring that the satellite subscription radio licensees offer:
The licensees must also contribute at least 5% of their gross annual revenues to initiatives for the development of Canadian talent, such as FACTOR or MusicAction funds which assist the development of new musical artists. These contributions will be contributed equally to the development of English and French-language talent.
Meanwhile the Canadian Association of Broadcasters (CAB) is urging the CRTC to ensure for local commercial radio a fair regulatory environment in a highly competitive marketplace.
“Subscription radio will compete for audiences, and consequently will have an impact on conventional radio in Canada,” said Glenn O’Farrell, President and CEO of the CAB.
“The licensing of these new national subscription radio services under a new regulatory regime should not be allowed to undermine the ability of local radio broadcasters to serve their respective communities in both English and French-language markets across Canada.”
The service is expected to cost consumers between $15 to $20 per month.