WeBC’s helps to propel and celebrate women entrepreneurs

Supporting local business

As shoppers search for the perfect gift this holiday season, WeBC is making it easy to spend locally with a new virtual pop-up shop, featuring over 450 women-led businesses based in British Columbia.

WeBC, previously Women’s Enterprise Centre, is a non-profit organization that supports B.C.based small business owners to access startup and growth capital, business expertise, training and regionally-based mentors.

As part of WeBC’s efforts to propel and celebrate women entrepreneurs, the organization has opened a digital pop-up shop to allow shoppers to search women-owned businesses, browsing products and services they can buy directly from local businesses.

“At WeBC, we’re connected with thousands of talented women entrepreneurs across the province, and the holiday season is one of the most important times of year for these small businesses,” says Melanie Rupp, senior director, loans and advisory services for WeBC.

“We want to encourage shoppers to spend locally by making it as easy as possible to discover and support women-owned businesses in their community.”

The #WeShopBC site features local businesses in a wide range of industries and from every region of B.C., including Okanagan businesses Taste of the Okanagan in Kelowna, Townships & Tales in Vernon and KALECO in Vernon.

“The community are my customers, so they directly support my business when they choose to shop locally. It's a symbiotic relationship - when they support me, I can continue to bring in new and exciting products that align with our shared values - eco-friendly, ethically made clothing and gifts,” says Amanda Homeniuk, owner of KALECO.

“There have been so many obstacles this year with COVID, fires, and supply chain issues. More than ever, local businesses need our help to stay open.”

The #WeShopBC pop-up shop is open from Nov. 16 to Jan. 3. Many of the businesses featured on the site are also providing special offers and discounts to B.C. shoppers as a thank you for supporting local.

Visit #WeShopBC at we-bc.ca/WEshopBC for more.

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