156321
153752
It-s-All-About-

Long road ahead before self-driving cars are on the streets

Self-driving car roadblocks

Manufacturers are now admitting that full autonomy of vehicles is at least 10 years away. 

The theory that we can program a car to make complex decisions akin to the human brain is exactly that, just a theory. 

All of the enthusiasm of a few years ago has somewhat petered out as manufacturers dig deep and invest more in R&D to move vehicle autonomy forward. For some parts of the world, vehicle autonomy may make a little sense. But for our part of the world – Western Canada with mountains and winter blizzards and variable conditions – it frankly makes no sense at all. 

With all the sensors in the world, a vehicle with no cell service in a mountain blizzard is either going to kill the occupants or just quit and admit it has no reference to continue. 

The two big questions, and the reason adoption will be further away than 10 years, IMHO, is that other technologies are advancing at a faster rate. By the time cars become autonomous, we likely will have several more choices in regard to how we undertake a journey so the market becomes more competitive. 

The same problem that we see in the flying car market is apparent in the autonomous vehicle market. We deliver flying cars to clients next year, which really means that 10 years ago, municipal planners should have been thinking about the implication of the technology in their planning environment. Sadly, we are now playing catch up. For the autonomous vehicle world, that is much more complex, dedicated roads, shared roads, liability in at-fault accidents, driving licence requirements to own an autonomous car, etc.  

My guess would be that we will not see anything change significantly for at least 15 years, but I know other people will have a different opinion.



More It's All About . . . articles

153150
About the Author

Mark has been an entrepreneur for over forty years. His experience spans many commercial sectors and aspects of business. He was one of the youngest people to be appointed as a Fellow of the prestigious Institute of Sales and Marketing Management before he left the UK in 1988.

His column focuses on ways we can improve on success in our lives. Whether it is business, relationships, or health, Mark has a well-rounded perspective on how to stay focused for growth and development.

His influences come from the various travels he undertakes as an adventurer, philanthropist and keynote speaker. More information can be found on Mark at his website www.markjenningsbates.com

He is a Venture Partner with www.DutchOracle.com a global Alternative Investment company.

Mark Jennings-Bates:
[email protected]
 

Photo credit: www.SteveAustin.ca 



153167
The views expressed are strictly those of the author and not necessarily those of Castanet. Castanet does not warrant the contents.

Previous Stories



156317


156317