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Canada  

Your cannabis experience?


As cannabis becomes legal across the country today and Canadians shop at government-run dispensaries for the first time a market research company is asking consumers for their feedback.

Field Agent Canada, in partnership with Voxpopme, has asked real cannabis shoppers to tell let them know what they think about the shopping experience.

Jeff Doucette, General Manager of Field Agent Canada says they use real-time tools and technology, to find out what consumers think of the shopping experience "in-the-moment"  immediately after their visits to these newly opened stores and e-commerce sites.

"We are collecting responses nationally right now, there has been a great deal of interest. Fortune magazine has reached out to us because they're interested and we want to get more information on people from across the country on how they buy and the different channels and what those experiences are like."

The company also posts those videos online so anyone who is interested can see what those experiences look like.

"Videos will be streamed back immediately to our website so that you can see exactly what Canadian cannabis shoppers, either in-store or online think about the shopping experience."



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