Boost for Cariboo tourism

The Province is giving tourism in the Cariboo region a financial boost.

The Cariboo Chilcotin Coast Tourism Association (CCCTA) will be getting $200,000 to help with tourism-related impacts from the B.C. wildfires.

The government and the CCCTA will work together to ensure the funding targets the tourism recovery needs identified in the region.

The Province is currently assessing the needs of those affected by the wildfires in order to support them in the best way possible in the days and weeks ahead. 

Destination BC, the industry-led Crown corporation that markets British Columbia globally as a tourism destination, is developing a provincial wildfire tourism recovery plan that will also support the tourism industry by working in close collaboration with the regional destination marketing organizations.

The campaign has helped keep travellers informed on the areas in B.C. that are currently affected by evacuation alerts or orders, while ensuring tourists know B.C. remains open for business in many parts of the province that are not affected by fires.

Tourism is a major economic driver in B.C., employing 127,000 people within the province, supporting nearly 19,000 tourism-related businesses and contributing $7.4 billion toward the province's gross domestic product.

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