International passengers from all walks of life, from a prominent AIDS researcher and soccer fans to a nun and a florist, were aboard Malaysia Airlines Flight 17.
The Boeing 777 was carrying 298 people when it was shot down over eastern Ukraine on Thursday in eastern Ukraine, sending shockwaves around the world from Malaysia to the Netherlands.
Relatives, friends and colleagues paid tribute Friday to victims even before the airline released their names as it scrambled to contact the next of kin of the victims.
A Malaysia Airlines official said 189 of the passengers were Dutch. There were also 29 Malaysians, 27 Australians, 12 Indonesians, nine from the United Kingdom, four each from Germany and Belgium, three from the Philippines, one each from Canada and New Zealand and four passengers whose nationalities have yet to be confirmed, said Huib Gorter, the airline's regional vice-president for Europe told reporters at Amsterdam's Schiphol Airport.
For one Australian family, the Ukraine crash represented an almost unbelievable double tragedy.
Kaylene Mann's brother Rod Burrows and sister-in-law Mary Burrows were on board Malaysia Airlines Flight 370 when it vanished in March. On Friday, Mann found out that her stepdaughter, Maree Rizk, was killed on Flight 17.
"It's just brought everyone, everything back," said Greg Burrows, Mann's brother. "It's just ... ripped our guts again."
Several passengers were travelling to Melbourne, Australia, for the 20th International AIDS conference, which was starting Sunday.
The Academic Medical Center hospital in Amsterdam said in a statement that two of its staff, including renowned AIDS researcher Joep Lange, a former president of the International AIDS Society, and his colleague Jacqueline van Tongeren were believed to have perished.
"Joep was a man who knew no barriers," the hospital said. "He was a great inspiration for everybody who wanted to do something about the AIDS tragedy in Africa and Asia."
A World Health Organization spokesman travelling to the conference was also killed.
Most of the victims were Dutch. The flight set off from Amsterdam's Schiphol Airport during the country's school summer vacation period and was heading for the Malaysian capital, Kuala Lumpur.
In the close-knit fishing town of Volendam, near the Dutch capital, flowers were laid outside a florist's shop whose owner and her boyfriend also were believed to be among the victims.
A handwritten note taped to the storefront above a bunch of orange roses, read: "Dear Cor and Neeltje. This is unwanted, unbelievable and unfair. Rest in peace. We will never forget you."
Dutch activist Pim de Kuijer, once a political intern of former Dutch lawmaker Lousewies van der Laan, was also among the dead.
On Twitter, Van der Laan called him "a brilliant, inspiring and caring activist fighting for equality and helping AIDS victims around the world."
A Dutch senator, Willem Witteveen of the Labor Party, also died, the Dutch Senate announced.
In Kuala Lumpur, a distraught Akmar Mohamad Noor, 67, said her older sister was coming to visit the family for the first time in five years.
"She called me just before she boarded the plane and said, 'See you soon,'" Akmar said.
Students at Sydney Catholic school Kincoppal-Rose Bay School of the Sacred Heart gathered Friday for a special prayer meeting after it was confirmed that Sister Philomene Tiernan, a 77-year-old teacher, was killed.
"We're absolutely devastated. For me, she's been a great mentor and she's also a personal friend," school principal Hilary Johnston-Croke said, her voice breaking with emotion.
Another Australian school, Toorak College in Melbourne, was also affected. Teacher Frankie Davison and her husband Liam were on the stricken flight, the school announced.
"Our hearts and sympathy goes out to their children Milly and Sam, and family," the school wrote. "We are devastated by the news of this tragedy."
The Minkema College high school in the central Dutch town of Woerden also lost three pupils, all from different families. It didn't release their identities.
The school's principal, Alice Timmermans, opened the building for students, parents and teachers to console one another.