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The Ad Fool

Divorcing Reality

Sep 7, 2011 / 5:00 am

Using famous people in advertising actually makes a lot of sense. They’re well known, meaning they sit atop a sort of stage or pedestal from which we...

Telling Stories

Aug 31, 2011 / 5:00 am

The crowd turned to look at me. Dennis Rodman had just dumped his drink on my head because I had refused to surrender the seat he wanted at the roulette table...

Against the Tide

Aug 24, 2011 / 5:00 am

Considering the very nature of this column I am quite literally the poster boy for “reading too much into things.” Week in and out, I dissect ads...

Hard Done By

Aug 17, 2011 / 5:00 am

By 1977 the hit CBS show Kojak was showing some weakness in the ratings. Sure, it was still popular and all, but the audience was beginning to drift. Always on...

Vintage Lingerie

Aug 10, 2011 / 5:00 am

A few days back, I turned my ankle playing basketball. In the past, I’ve turned my ankle dozens of times but overall I’m pretty durable. Usually, a...

A Foul-Smelling Disgrace

Aug 3, 2011 / 5:00 am

What in hell has Old Spice done? They had me. Just a few months back I finally caved in to what millions had already figured out: Old Spice was cool again....

Meat Stick Men

Jul 27, 2011 / 5:00 am

Allowing your self-image to be corrupted by others is wrong. It’s hard enough surviving the innumerable indignities a man must endure throughout his life...

Naked Infringement

Jul 20, 2011 / 5:00 am

I love nudity. And why shouldn’t I? It’s just so....naughty and, well....naked. From our westernized youth on, nudity has successfully provided...

You're getting sleepy . . .

Jul 13, 2011 / 5:00 am

Do you remember The Man They Call Reveen? I do. Reveen was (is?) called the Impossiblist which, as self-chosen job descriptions go, totally rocks the house. His...

The Game of Life

Jul 6, 2011 / 5:00 am

Consumerism (and therefore, by extension, its herald - advertising) is locked deep inside our modern DNA. At a baseline, we are all humans, which means that if...

Of Beers and Bulls

Jun 29, 2011 / 5:00 am

There’s a fairly base (yet perfect) joke that goes a little something like this: Two bulls are standing on a hill overlooking a pasture full of cows. The...

Dreaming of Electric Sheep

Jun 22, 2011 / 5:00 am

Progress is everything. The world spins, time passes and humanity moves on, marching ever forward towards our supposedly brighter future. The past is generally...

Getting it on

Jun 15, 2011 / 5:00 am

They say clothes make the man. Now I get the clichéd term, or at least the point behind it, but clothes and a guy’s actual relationship to them are...

Big green men

Jun 8, 2011 / 5:00 am

For me, it’s the ability to create something from nothing that makes good advertising truly special. Scratch away the sheen of commercials and the shine...

Creating a spectacle

Jun 1, 2011 / 5:00 am

Making a spectacle of oneself is something mothers worldwide have frowned upon for centuries. I’m certain everyone - from Gandhi to Hitler to Mohammed to...

The Mollycoddlers

May 25, 2011 / 5:00 am

What have we done to the kids? Look around. You can tell by what isn’t there. How many kids run lemonade stands? Paper routes? Build playgrounds on...

Full circle baby

May 18, 2011 / 5:00 am

The year was 1981. Remember 1981? That first burst of the go-go eighties? Back in 1981 the odd term “internet” was first mentioned, Microsoft...

Idiots Rule

May 11, 2011 / 5:00 am

It’s a near universal pastime to slag those in charge. The boss – whoever he or she may be – is almost always considered out of touch, out of...

Be my Teddy Bear

May 4, 2011 / 5:00 am

What’s a “furry?” Believe it or not, it all depends on whom you ask. Personally, I’d never come across the term in any actual...

Self-Confidence Smells....Spicy

Apr 27, 2011 / 5:00 am

Self-confidence is sexy. It must be because Beyonce says it is. So does Sofia Vergera and even Winnie from the Wonder Years. Granted, when a trio of fairly...

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