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Patriotic Canadians?

Canada Day gives Canadians the time to relax and reflect about what makes their country great, but most believe their fellow Canadians could do more to support the Red Maple Leaf. Moreover, millions of Canadians don’t even know about some of Canada’s defining moments or events, according to a new survey conducted by Ipsos Reid on behalf of Historica Canada.

Four in five (81%) Canadians ‘agree’ (34% strongly/47% somewhat) that ‘Canadians should express more patriotism’ while one in five (19%) ‘disagree’ (4% strongly/15% somewhat). Half (54%) even go so far as to ‘disagree’ (12% strongly/42% somewhat) that ‘Canadians express more patriotism today than they did 20 years ago’, compared to the remaining half (46%) who ‘agree’ (10% strongly/37% somewhat) that they do.

  • The older Canadians are, the more they agree that Canadians should express more patriotism (90% of those ages 55+, 82% of ages 35-54, and 69% of ages 18-34)
  • Quebecers (30%) are most likely to ‘disagree’ that Canadians should express more patriotism, ahead of those from the Prairies (21%), British Columbians (20%), Atlantic Canadians (16%), Ontarians (14%) and Albertans (14%)

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