34761
30944

What is your financial priority?

A new survey conducted by Ipsos Reid on behalf of RBC reveals that more Canadians are citing saving for retirement as a top financial priority compared to those who are prioritizing paying off debt, reversing last year’s rankings.

Over half (52%) of Canadians now identify retirement saving as one of their top three financial priorities, showing an increase of 8 points from the 44% of Canadians who identified this as a top three financial priority in 2012.

Last year’s most mentioned financial priority, making regular payments to reduce or eliminate debt, falls to second place as just under half (48%) cite debt reduction as one of their top three financial priorities, down 6 points from 54% last year.

This priority shift is even more pronounced among middle-aged (aged 35-54) Canadians with almost two-thirds (62%, up 10 points from last year) focusing on saving for retirement compared to reducing or eliminating debt (52%, down 4 points).

COMMENTS WELCOME

Comments are pre-moderated to ensure they meet our guidelines. Approval times will vary. Keep it civil, and stay on topic. If you see an inappropriate comment, please use the ‘flag’ feature. Comments are the opinions of the comment writer, not of Castanet. Comments remain open for one day after a story is published and are closed on weekends. Visit Castanet’s Forums to start or join a discussion about this story.





33594