Yoga pops up for campus campaign
Sep 25, 2013 / 4:30 pm
What better way to educate women aged 18 to 25 than at a university.
The Canadian Breast Cancer Foundation is visiting 22 campuses in 42 days to spread the word on breast health in the hopes of reducing the risk of breast cancer among young women. Wednesday they stopped in at UBC Okanagan.
Amanda McNally the Community Relations Specialist at the Canadian Breast Cancer Foundation for the BC/Yukon says a woman's body during the ages 18 to 25 is when the greatest amount of proliferation occurs.
"Proliferation is the multiplication of the cells, so while that is happening they are at the most risk for any mutations that can happen. That happens from your lifestyle, what you're eating and drinking and that sets the ground for your breast health in the future."
In an attempt to dispel the myths of breast cancer the campaign asks students to play a game of 'true or false', however, according to McNally there is one common misconception among young women that really stands out.
"It's that they don't have to worry about breast cancer because they don't have a family history. I hear that all the time," she says.
"In truth it's more than 90 per cent of people who are diagnosed with breast cancer who have no family history at all. Being a woman and getting older are your two biggest risk factors."
However, this campaign didn't only target women, men are also vulnerable to breast cancer, a fact that many young men on campus were not aware of.
"The misconception is that this is a woman's disease. When in fact breast cancer doesn't discriminate, it happens in men, women, young women , older women, no one is immune from this," explains McNally.
Because staying healthy and eating right play a key role in maintaining breast health, the campaign set up a pop up yoga class, taught by a local instructor.
"The mats are pink, everyone's shirts are pink and the idea behind that (pop up yoga) is that one of the steps in leading a healthy life is exercise, being active and pop up yoga is a great way."
The campaign heads to Okanagan College in Kelowna on Thursday and then on to Thompson Rivers University in Kamloops before wrapping up on Vancouver Island in mid October.
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