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An executive at UBCO has vowed to jump into Okanagan Lake if the campus reaches its campaign goal with the United Way before the end of the year.
The campus has raised $34,000 since Oct. 6 and hopes to hit its goal of $57,000 by the end of 2014.
Michael Shakespeare, Associate Vice-President of Finance and Operations at the school says he hopes the polar dip will bring attention to work done by the United Way and its 39 funded partners in the Okanagan.
“UBC Okanagan, its faculty, staff and students, invest each year in the hopes of making a lasting difference in our community,” he says.
This isn’t the first time Shakespeare has taken part in a campaign for the United Way; he has previously auctioned off a highly sought-after UBCO parking pass.
The United Way kicked off a campaign in September with the hopes of raising $1.5 million, but it is still less than halfway to that goal.
More information can be found here.
