$40,000 for breakfast
Oct 11, 2013 / 11:17 am
Kelowna Councillor Maxine DeHart’s 16th annual Drive-Thru Breakfast raised over $40,000 for the United Way Thursday morning.
“This event allows a lot of people and businesses to participate,” said United Way Director of Community Investment Avril Paice. “It raises money for a lot of different charities and community priorities.”
The Drive Thru, started in 1998 by Maxine DeHart who is also Director of Marketing for the Ramada where the event was held, ran from 6 a.m. until 9 a.m. and has raised more than $500,000 for United Way.
“It’s a good model for community coming together to make a difference in a concentrated way,” said Avril.
Around 1500 “breakfast bags” were handed out, containing items like cereal, milk, coupons, toys, Timbits, coffee and magazines.
1400 bags were distributed at last years event.
“Typically people will donate around $20 for a breakfast bag and the value of the bag is substantially higher than that.”
Support for the fundraiser was at an all-time high this year, beating last year’s amount of $37,000 by several thousand dollars.
“The line went all the way down Enterprise so there were a lot of people who still wanted to come when we sold out. There was definitely more demand than supply this year.”
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