Friday, October 31st10.2°C
23696
22501

Digital baby PJs, can you hear me now

First there was audio, then video. Now baby monitors have gone really high-tech.

Rogers (TSX:RCI.B) announced Tuesday that it has partnered with U.S.-based biomedical engineering company Exmovere Holdings Inc., for the launch of digital pyjamas, called Exmobaby, later this year.

The machine-washable outfit has embedded sensors and a AAA-battery powered wireless transmitter that beams information to a computer, smartphone or tablet.

The manufacturer claims the product can perform electrocardiogram tests to measure electrical activity in the heart, monitor skin temperature and movement, and detect mood changes.

Expected to be available sometime after October, a starter kit with four outfits is to sell for $149, plus a $9.99 monthly service plan.

Rogers will be the exclusive provider of wireless service for Exmobaby in Canada and will also use some of its media properties to market the product, said Mansell Nelson, vice president of the company's machine-to-machine division.

As a father of two older kids, he can imagine how useful the product might be for today's parents.

"It's the notion of peace of mind. I know there was a debate even with my kids if they should be on their tummy or their backs and all that stuff and if the child turns over now, you get a beep on your smartphone," Nelson says.

"You don't have to wake up every few hours and go and check."

Exmovere says the product sends data from the pyjamas once a minute and emits minimal radiation. The product does not have the approval of the U.S. Food and Drug Administration.

Rogers has done its own internal testing of the product and believes it is completely safe, although it's still up to parents to decide whether it's right for their child, Nelson says.

"We don't just put our name or association on anything so there is a certain degree of (endorsement), we're confident it does what it says it's supposed to do," he says.

Physicians from the Children's Hospital at Montefiore in New York expressed doubts about the value of the product. Dr. Robert Marion, chief of genetics and developmental medicine, said it looked "crazy" and warned the device might malfunction and cause parents "unbelievable anxiety."

The Canadian Press
How does this story make you feel? (62 total votes)
Castanet MoodMeter
Indifferent
6.5%
Amused
11.3%
Annoyed
59.7%
Happy
4.8%
Disappointed
14.5%
Entertained
3.2%


Read more Business News

22970


Recent Trending




Today's Market
S&P TSX14613.32+154.63
S&P CDNX769.59-2.06
DJIA17390.52195.10
Nasdaq4630.742+64.604
S&P 5002018.05+23.40
CDN Dollar0.8876-0.0058
Gold1166.30-32.2999
Oil80.55-0.35
Lumber325.70+2.10
Natural Gas3.715+0.066

 
Okanagan Companies
Pacific Safety0.125+0.015
Knighthawk0.01-0.005
QHR Technologies Inc1.18+0.03
Cantex0.045-0.015
Anavex Life Sciences0.185+0.0139
Metalex Ventures0.03-0.005
Russel Metals32.85+0.63
Copper Mountain Mining2.09+0.12
Colorado Resources0.125-0.015
ReliaBrand Inc0.015+0.003
Sunrise Resources Ltd0.05+0.025
Mission Ready Services0.39+0.015

 





FEATURED Property
2115847#9 3365 Casorso Road,
2 bedrooms 2 baths
$384,900
more details
image2image2image2
Click here to feature your property
Please wait... loading


Empty nesting: financial issues

Now that the children have ‘left the nest’, it is a good time to step back and take stock of your financial situation. Being on your own will probably cut household costs to some extent, b...


Keep your haunted home safe

Eerie sounds, spooky lights and Jack-o’-lanterns aglow—extra efforts at Halloween will keep visitors coming back for both tricks and treats. However, to keep the fun going, it’s imp...


What I learned in China

Photo: ContributedI will never be an expert on China. It is just too big, too complex and too old with layers of history and meaning that would take several lifetimes to unravel. As I said to my hosts...

_








Member of BC Press Council


23091