Monday, July 28th29.2°C
21452
21739

Weather Channel returns to DirecTV with cut to reality TV show programming

LOS ANGELES, Calif. - The Weather Channel is returning to DirecTV with a significant compromise that affects all of its viewers: it promises to focus more on the weather.

After a three-month dispute with DirecTV that saw the channel dropped to some 20 million U.S. viewers, the two sides came to a new deal that will restore service on Wednesday.

The biggest change to its programming will affect all Weather Channel viewers, not just DirecTV subscribers. It said it will reduce its reality programming by half on weekdays. That means fewer airings of TV shows like "Coast Guard Alaska" and "Hurricane Hunters."

David Kenny, the CEO of channel parent Weather Company, apologized for the disruption and vowed to reward viewers with more weather-focused news.

The deal will also allow DirecTV customers to have instant access to local weather information and to watch Weather Channel programming on mobile devices if they provide their subscriber information.

Financial terms were not disclosed.

DirecTV chief content officer Dan York acknowledged the dropping of the channel was "frustrating" for consumers, but added "their patience was ultimately rewarded with a better deal and a better product."

DirecTV will also keep running WeatherNation, the channel it first picked up to replace The Weather Channel when the dispute started. It announced a multiyear deal with WeatherNation TV Inc. last week.

The Canadian Press


Read more Business News

22704


Recent Trending




Today's Market
S&P TSX15445.22-9.82
S&P CDNX1019.752.31
DJIA16982.5922.02
Nasdaq4444.909-4.655
S&P 5001978.91+0.57
CDN Dollar0.9260+0.0013
Gold1305.20+2.10
Oil101.67-0.42
Lumber322.10-3.40
Natural Gas3.751-0.03

 
Okanagan Companies
Pacific Safety0.195+0.01
Knighthawk0.01-0.005
QHR Technologies Inc1.150.00
Cantex0.065-0.005
Anavex Life Sciences0.265-0.01
Metalex Ventures0.08+0.01
Russel Metals35.15-0.21
Copper Mountain Mining2.97+0.15
Colorado Resources0.225+0.015
ReliaBrand Inc0.10+0.019
Sunrise Resources Ltd0.02-0.03
Mission Ready Services0.19+0.01

 



22563

FEATURED Property
1264528Edgewood
1 bedrooms 1 baths
$275,000
more details
Click here to feature your property
Please wait... loading


Take charge of your debt

Photo: Thinkstock.comWays to reduce your Debt:Make a budget and get budget counselingA basic first step for debt reduction is to prepare a budget and plan your spending. Once you have a budget, you mu...


Geopolitical tensions rattle markets

The Big Picture Geopolitical tensions rattle markets The spectre of rising geopolitical tensions in Ukraine and Gaza cast a shadow over an otherwise positive week in the markets. News that a passenger...


Labour shortage in BC

The mainstream media are finally waking up to something unusual in British Columbia – a labour shortage. If the experience of Alberta is a guide to our own future, the highly skilled labour will...

_








Member of BC Press Council


22707