Thursday, May 28th23.7°C
25936
25218

Media throng pursues new GM CEO Mary Barra at auto show at own peril; GM takes awards

DETROIT - Mary Barra, the first woman to lead a major global automaker, has a press corps following like no other executive.

Barra, who officially becomes General Motors' CEO on Wednesday, was pursued by about 100 reporters and photographers after GM swept car and truck of the year awards at the Detroit auto show Monday.

Two large bodyguards and public relations handlers fended off the throng that chased her to the Cadillac exhibit, where she did a television interview. During the pursuit, one cameraman tripped over a couch and another ran into a post.

A security guard said he hadn't seen as large of a gaggle since former CEO Rick Wagoner was pursued as GM was headed toward bankruptcy in 2009.

"You guys have rocketed her to superstar status overnight," incoming GM North America president Alan Batey told reporters at the show.

Batey says the notoriety for Barra is helping to get GM's brands recognized.

Reporters who chase Barra aren't getting much of anything out of her. Barra's answers are carefully scripted. That's a stark contrast with the man she replaces. Dan Akerson was known for blunt, off-the-cuff comments about his company and his competitors. Barra may be guarded in her answers because the CEO job isn't officially hers yet.

Asked what change she planned to make, Barra said she wants to continue the momentum started by Akerson. In his three years as CEO, he streamlined management and sped up product development, among other changes.

She considers herself a collaborative leader and hopes her appointment will inspire young women - and men - to study science, math and engineering.

Barra, 52, is an electrical engineer who rose through GM ranks in 33 years with the company.

The Canadian Press


Read more Business News

24910


Recent Trending




Today's Market
S&P TSX15107.00-3.47
S&P CDNX692.16+1.54
DJIA18126.12-36.87
Nasdaq5097.98-8.62
S&P 5002120.79-2.69
CDN Dollar0.8055+0.0009
Gold1187.40-16.90
Oil58.93+0.56
Lumber274.40+1.90
Natural Gas2.81-0.01

 
Okanagan Companies
Pacific Safety0.14+0.01
Knighthawk0.010.00
QHR Technologies Inc1.48-0.02
Cantex0.03-0.01
Anavex Life Sciences0.40-0.02
Metalex Ventures0.07-0.01
Russel Metals25.20-0.31
Copper Mountain Mining1.30+0.02
Colorado Resources0.10-0.01
ReliaBrand Inc0.0129-0.0010
Sunrise Resources Ltd0.04+0.01
Mission Ready Services0.15-0.00
Decisive Dividend Corporation2.10+0.16

 



26416

FEATURED Property
2306584648 Almandine Court
4 bedrooms 4 baths
$1,395,000
more details
image2image2image2
Click here to feature your property
Please wait... loading


What's a robo-advisor?

Photo: ContributedIt can only be attributable to human error. -Hal, 2001: A Space Odyssey For most of us who are within thinking distance of retirement, the term “robo” conjures up image...


Cash stressed seniors

Photo: Thinkstock.comFor many Canadian homeowners, their house represents the biggest portion of their net worth. Now, increasing numbers of seniors are starting to recognize the hidden value of their...


Penetrate the smokescreen

Photo: ContributedHas this ever happened to you? You’re in the middle of your second or third “good discussion” with a prospect. Everything’s going great. The prospect seems en...

_



26418

25482


Member of BC Press Council


25690